This heartfelt TV PSA is about a young man who got married and on his honeymoon jumped head first into shallow water, suffering a traumatic spine injury that left him confined to a wheelchair probably for his lifetime.
However, instead of feeling sorry for himself, he and his wife started a non-profit organization called iAM ABLE FITNESS, and this PSA tells about the dangers of diving into shallow water.
When you visit the IAFF facility in South Florida, you experience the courage, strength
and conviction of people who have spinal injuries, but they refuse to accept their disability, while spreading hope to others with similar spinal injuries.
The PSAs are available in various formats, in sixty and thirty second lengths, with a thirty second version in Spanish.