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Boys Town
Description
Boys Town:

Today’s children are tomorrow’s leaders, innovators, and hope for the future. While some children have many opportunities to shine in these areas, others don’t, because they are struggling to survive poverty, abuse, neglect, and families in crisis. Regardless of a person’s background, race, or religion, Boys Town believes that everyone deserves the chance to reach their full potential.

Unfortunately, even with the many young lives we save and change, there are still far too many boys and girls who could benefit from our help but don’t know how to find it. We hope you can help increase awareness to those youth (and their families) who need the unique assistance our Hotline services provide. 

We have grown to become a national organization that reaches communities from coast to coast, and our scope has expanded to include in-home family counseling, health care and programs to rebuild at-risk schools.

One of our services, provided free of charge, is the Boys Town National Hotline®, a 24/7 crisis hotline for kids and parents. It provides a website specifically for teenagers called www.YourLifeYourVoice.org .  For 30 years, the Boys Town National Hotline® and its extended services have been answering the call when children and parents need immediate, professional, and compassionate assistance, answering 150,000 calls, emails, texts, and chats a year.

Current Campaigns:
More Ways to Praise and One in Five
More Ways to Praise and One in Five
10 Ways to Praise Parents/Conversation
10 Ways to Praise Parents/Conversation
Me and Parenting Isn''t Easy
Me and Parenting Isn''t Easy
Point/Counterpoint and Parents
Point/Counterpoint and Parents
Past Campaigns:
No Past Campaigns Available
PSA Digital » Boys Town Campaigns » More Ways to Praise and One in Five
More Ways to Praise and One in Five More Ways to Praise and One in Five

It’s just human nature for us to focus more on the negatives than the positives and to look for things to criticize rather than things to praise. For parents, it’s easy to fall into this habit with our kids. At Boys Town, we strive to encourage parents to praise their children many different ways.

In “More Ways to Praise”, we see several situations of parents praising their kids – on a napkin in their lunch box, sign language, a sign at a volleyball game and memes. It doesn’t matter how a parent praises their child, just that they do it often.

In “One In Five”, we address teen depression and ways to overcome this common problem facing our youth today.

We have just sent the digital files below. These are TV PSAs from Boys Town. Please forward these files to your public service or community affairs director.

Please consider running these important spots in your PSA rotation.

Goodwill Communications, 8322 Thwaite Howe Drive | Lorton, VA 22079-5007
Tel: 703-646-5962 Fax: 703-646-5995